Positioning Statement

Meet. Drink. Discover.™

GoMingle ® complements the venue environment by offering guests a fun, unique and secure way to interact with others, order food and drinks, receive specials, and stay up to date with the latest happenings in a crowded day or night club, pool, restaurant, bar or lounge using their smartphone.

Core Values

Fun

GoMingle is FUN. Every user should leave the venue wowed, bursting to talk about it with others. We elevate the entertainment experience.

Innovative

GoMingle is evolutionary and revolutionary. We continually grow, innovate and develop “best-in-class” user touch points at every location.

Sociable

GoMingle is about interaction. Enhance existing relationships and even make new friends. Strike up a chat, offer a drink, even request a meet-up.

Convenient

GoMingle saves you time. Pay securely for food & drinks. Less waiting. More mingling.

Assets & Guidelines

A strong visual identity contributes to GoMingle’s reputation, and in turn its ability to recruit, engage and to attract.

To better take advantage of this potential, GoMingle offers a Signature Logo System that effectively links our efforts with the GoMingle brand – a strong asset that we proudly share.

Every member of the GoMingle family plays an important role in bringing this cohesive new identity to life and maintaining its integrity by applying it consistently throughout all communications, including in print, Web, display broadcast, and electronic formats.

These guidelines and rules provide standards to the GoMingle brand.

These are the only sanctioned marks for use in marketing communications. No other marks or symbols may be used in conjunction with or to replace the official GoMingle Signature Logo system.

Please be aware that it is not practical to attempt to imagine every conceivable issue or scenario for the purposes of this document.

Logo Guidelines

Color

Primary Color

primary_color

Associated Palette

associated_palette

To allow flexibility and accommodate space parameters, the GoMingle logo has eight versions: Horizontal and Stacked. Although of different height and width, they are consistent and complement each other.

Logo + Wordmark + Tagline / Color

Primary Logo + Wordmark Horizontal

Without Tagline

Download: EPS | PNG

GoMingle_Color_RGB_horizontal_no_tagline

Primary Logo + Wordmark Vertical

Without Tagline

Download: EPS | PNG

GoMingle_Color_RGB_vertical_no_tagline


Primary Logo + Wordmark Horizontal

With Tagline

Download: EPS | PNG

GoMingle_Color_RGB_horizontal_tagline

Primary Logo + Wordmark Vertical

With Tagline

Download: EPS | PNG

GoMingle_Color_RGB_vertical_tagline

Logo + Wordmark + Tagline / White

Primary Logo + Logo Type Horizontal

Without Tagline

Download: EPS | PNG

GoMingle_Color_White_horizontal_no_tagline

Primary Logo + Logo Type Vertical

Without Tagline

Download: EPS | PNG

GoMingle_Color_White_vertical_no_tagline.png


Primary Logo + Logo Type Horizontal

With Tagline

Download: EPS | PNG

GoMingle_Color_White_horizontal_tagline

Primary Logo + Logo Type Vertical

With Tagline

Download: EPS | PNG

GoMingle_Color_White_vertical_tagline

Icon

The GoMingle Icon must by hyperlinked to http://www.gomingle.com.
Download: PNG

GoMingle_logobug

Logo + Wordmark + Tagline / Spacing

GoMingle_Spacing_reference

Primary Logo + Logo Type Horizontal

Without Tagline

GoMingle_Spacing_horizontal_no_tagline

Primary Logo + Logo Type Vertical

Without Tagline

GoMingle_Spacing_vertical_no_tagline


Primary Logo + Logo Type Horizontal

With Tagline

GoMingle_Spacing_horizontal_tagline

Primary Logo + Logo Type Vertical

With Tagline

GoMingle_Spacing_vertical_tagline

Unacceptable Uses

Consistency is key to maintaining strong brand integrity. Never attempt to recreate the logo and signature lockup. Examples here illustrate a wide range of incorrect uses, but are not intended to be a complete list.

logo_unacceptable_uses_1
logo_unacceptable_uses_2
logo_unacceptable_uses_3

Fonts

Gotham Bold is the foundational font used in the GoMingle Wordmark. Neutra Text Demi should be reserved for the main tagline and headlines. For all other communications, Helvetica Neue has been selected to complement the GoMingle wordmark.

fonts

Screen Samples

Download: PNG
GoMingle_Sample_Screens